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The Elusive Fan - Reinventing Sports in a Crowded Marketplace, Rein, I., Kotler, P., and Shields, B. (Book Review)

Kitchin, Paul James (2007) The Elusive Fan - Reinventing Sports in a Crowded Marketplace, Rein, I., Kotler, P., and Shields, B. (Book Review)., IMR Publications [Other]

Full text not available from this repository.

URL: http://www.theelusivefan.com/IJSMS8_3.pdf


Item Type:Other
Faculties and Schools:Faculty of Life and Health Sciences > School of Sport
Faculty of Life and Health Sciences
Research Institutes and Groups:Sport and Exercise Sciences Research Institute > Centre for Sport in Society
Sport and Exercise Sciences Research Institute
ID Code:23043
Deposited By: Dr Paul Kitchin
Deposited On:10 Sep 2012 13:35
Last Modified:21 Mar 2016 09:15

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