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Sources of opportunities used by growth minded owner managers of small and medium sized enterprises

Hulbert, Ben, Gilmore, Audrey and Carson, David (2013) Sources of opportunities used by growth minded owner managers of small and medium sized enterprises. International Business Review, 22 (1). pp. 293-303. [Journal article]

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URL: http://www.sciencedirect.com/science/article/pii/S0969593112000509

DOI: 10.1016/j.ibusrev.2012.04.004

Abstract

The purpose of this paper is to investigate the sources and nature of opportunities used byowner-managers of small and medium size (SMEs) firms in order to grow their businesses.In addition to the owner-manager’s desire for growth, clearly there needs to be bothopportunities to pursue and sufficient management activities that will discover suchopportunities, so that a business can grow. These opportunities may originate throughsome form of environmental change such as advances in technology or by exploitingchanges in the marketplace, for example, the exit of a competitor.Research was carried out within twenty SMEs whose owner-manager’s aimed to growtheir businesses. The focus of the research was on the sources of opportunities theyencountered and how and why opportunities were recognized by these firms.The key findings of this research illustrate that the majority of sources for businessopportunities for SMEs in this study lie in the market place and are not a directconsequence of environmental change. Traditional marketing analysis tools can, therefore,identify significant sources and scope for growth opportunities for SMEs.�

Item Type:Journal article
Faculties and Schools:Ulster Business School > Department of Business and Enterprise
Ulster Business School
Research Institutes and Groups:Business and Management Research Institute
ID Code:26122
Deposited By: Mrs Karen Surgeoner
Deposited On:28 May 2013 09:52
Last Modified:28 May 2013 09:52

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