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Yield Management Practices

Donaghy, K, McMahon-Beattie, Una and McDowell, D (1997) Yield Management Practices. In: Yield Management: Strategies for the Service Industries. (Eds: Ingold, A and Yeoman, I), Cassell, London, pp. 183-201. ISBN 0-304-33893-1 [Book section]

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Item Type:Book section
Faculties and Schools:Ulster Business School > Department of Hospitality and Tourism Management
Ulster Business School
ID Code:29286
Deposited By: Professor Una McMahon-Beattie
Deposited On:14 Apr 2014 08:24
Last Modified:14 Apr 2014 08:24

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