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Toward a Theory of Perceived Benefits, Affective Commitment, and Continuance Intention in Social Virtual Worlds: Cultural Values (Indulgence and Individualism) Matter

Zhou, ZY, Fang, Yulin, Jin, X and Vogel, D (2014) Toward a Theory of Perceived Benefits, Affective Commitment, and Continuance Intention in Social Virtual Worlds: Cultural Values (Indulgence and Individualism) Matter. European Journal of Information Systems, 24 (3). pp. 247-261. [Journal article]

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DOI: 10.1057/ejis.2014.27


Item Type:Journal article
Faculties and Schools:Ulster Business School
Research Institutes and Groups:Business and Management Research Institute
ID Code:39872
Deposited By: Mrs Heather Brown
Deposited On:16 Apr 2018 13:46
Last Modified:16 Apr 2018 13:46

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