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Number of items: 15.

Book section

Gallagher, Damian and Gilmore, Audrey (2013) Entrepreneurship and Marketing Interface Research – a Synopsis and Evaluation. In: Entrepreneurial Marketing: Global Perspectives. Emerald Group Publishing, pp. 3-21. ISBN 978-1-78190-786-3 [Book section]

Gallagher, Damian and Gilmore, Audrey (2013) Entrepreneurship and Marketing Interface Research – a Synopsis and Evaluation’. In: Entrepreneurial Marketing: Global Perspectives. Emerald Group, pp. 3-22. ISBN 978-1-781980-786-3 [Book section]

Gallagher, Damian (2006) A Journey Through Liverpool – European Capital of Culture 08: A Case Study. In: The Business Environment. McGraw-Hill, pp. 124-127. ISBN 10 0077109902 [Book section]

Conference contribution

Gallagher, Damian, Gilmore, Audrey and Bell, Ryan (2017) An Investigation and Evaluation of the Role of Social Media in Facilitating the Co-Creation of Value in Small Sports Clubs. In: Academy of Marketing Conference, Newcastle Business School. Academy of Marketing. 3 pp. [Conference contribution]

Journal article

Gallagher, Damian and Gilmore, Audrey (2016) An exploratory examination of the strategic direction of the Gaelic Athletic Association via theapplication of sports marketing segmentation bases. Marketing Intelligence & Planning, 34 (2). [Journal article]

Gallagher, Damian and Gilmore, Audrey (2013) Researching SME/Entrepreneurship Research: A Study of the Journal of Research in Marketing & Entrepreneurship 2000-2011’. Journal of Research in Marketing and Entrepreneurship, 15 (2). pp. 87-100. [Journal article]

Gallagher, Damian and Gilmore, Audrey (2013) Social Integration & the Role of Student Societies in Higher Education: An Exploratory Study in the UK’. International Journal of Nonprofit and Voluntary Sector Marketing, 18 (4). pp. 275-286. [Journal article]

Gallagher, Damian and Gilmore, Audrey (2012) Long term Brand Development vs. Short term Business Targets: An analysis of 10 years of Price Promotions in the Brand Food Product Sector. Journal of Strategic Marketing, 20 (7). pp. 609-624. [Journal article]

Gallagher, Damian and Gilmore, Audrey (2012) The strategic marketing of small sports clubs: from fundraising to social entrepreneurship. Journal of Strategic Marketing, 20 (3). pp. 231-247. [Journal article]

Gallagher, Damian and Gilmore, Audrey (2011) Is Social Entrepreneurship an Untapped Marketing Resource? A Commentary on its Potential for Small Sports Clubs. Journal of Small Business & Entrepreneurship, 24 (1). pp. 11-15. [Journal article]

Gallagher, Damian (2008) A Journey into the Unknown; Taking the Fear Out of Structural Equation Modelling with AMOS for the First-Time User’. The Marketing Review, 8 (3). pp. 255-275. [Journal article]

Gallagher, Damian (2007) Religiosity, Relationships and Experience: A Study of Church Going in Ireland. Consumption Markets & Culture, 10 (1). pp. 31-49. [Journal article]

Gallagher, Damian and Gilmore, Audrey (2007) E-Marketing & SME’s: Operational Lessons for the Future. European Business Review, 19 (2). pp. 234-247. [Journal article]

Gallagher, Damian (2004) The Stages Theory of SME Internationalization: A Northern Ireland Case Study. International Journal of Management Cases, 7 (1). pp. 13-23. [Journal article]

Gallagher, Damian (2001) Networking as an Entrepreneurial Aid to Export Marketing. Journal of Research in Marketing and Entrepreneurship, 3 (3). pp. 139-143. [Journal article]

This list was generated on Wed Oct 23 01:38:16 2019 BST.